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Tanning Salon Marketing That Sells Memberships

Turn local residents into regular clients with print materials built for your business. Whether you need loyalty cards to reward frequent visitors, seasonal flyers to promote spring break specials, or direct mail postcards to advertise new packages, you can easily create the tools required to increase daily walk-ins and secure long-term memberships.
★★★★★ 4.9 · 3,309 reviews Free shipping Satisfaction guaranteed
Made in USA
Our products are proudly produced in the United States. Every order is made here at home, supporting American jobs and keeping quality, care, and consistency front and center.
Owner run since 2009
We’ve been owner run since the start. Every order and every support request is handled with care and accountability, because our name is attached to the work just like yours is.
Have questions? Reach our team anytime at support@mycreativeshop.com
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Direct mail postcards: Drive daily walk-ins with no mailing list needed

Upload a list
Every Door Direct Mail®
Targeted List Builder
A stack of printed tanning salon promotional postcards prepared for mailing to an existing customer list

Upload a list

Send postcards directly to your existing customer base to bring them back in for their next tan. Just upload your own spreadsheet of addresses, and we will print and mail your promotional offers to the clients who already know your salon.
Highlights
  • Accepts standard .csv or .xlsx mailing list files
  • Automatically verifies addresses and removes duplicates
  • Postcards are printed and mailed in one seamless step
Use cases
  • Reminding past clients it is time to renew their membership
  • Sending birthday specials or free session rewards
  • Announcing the arrival of new tanning beds or spray tan formulas
View full details
Shop by postcards
25 for $57.29 $47.74
A tanning salon oversized postcard displaying spring break specials alongside a neighborhood postal route map

Every Door Direct Mail®

Blanket entire neighborhoods around your salon with large, hard-to-miss postcards. EDDM lets you pick specific USPS postal routes, making it the most cost-effective way to introduce your services to local foot traffic.
Highlights
  • Select delivery routes visually on an interactive map
  • Qualifies for lower USPS postage rates
  • No individual mailing addresses or names required
Use cases
  • Advertising grand openings to surrounding subdivisions
  • Promoting spring break package specials to nearby apartment complexes
  • Distributing introductory pricing to drive fast neighborhood walk-ins
View full details
Shop by postcards
100 for $167.96 $139.96
A direct mail postcard for a tanning salon overlaying a demographic search filter tool

Targeted List Builder

Pinpoint your ideal clientele by searching for specific demographics within a set radius of your salon. Our builder lets you filter down to the exact residents most likely to buy a tanning package, ensuring your marketing budget hits the right audience.
Highlights
  • Filter by age, income, homeowner status, and more
  • Define your exact search radius around your physical location
  • Purchase the list once and reuse it for future campaigns
Use cases
  • Targeting college students for seasonal vacation promotions
  • Reaching higher-income households with luxury spray tan and spa packages
  • Sending special welcome offers to new movers looking for a local salon
View full details
Shop by postcards
25 for $57.29 $47.74

Fill your tanning beds and boost monthly memberships

  • Customize professional marketing materials for UV beds, spray tans, and spa services.
  • Target specific neighborhoods with direct mail campaigns that require no existing mailing list.
  • Print high-quality flyers and posters to showcase seasonal specials and new lotion lines.
  • Design loyalty cards and gift certificates to secure repeat visits and upfront revenue.
  • Manage all your salon promotional designs, printing, and mailing from one central account.

How to get more tanning salon customers

Running a busy salon means you have to constantly attract new clients while keeping your existing members coming back. Between promoting new spray tan formulas, advertising UV bed upgrades, and competing with other local spots, getting your message seen can be difficult. MyCreativeShop provides an all-in-one solution that simplifies how you design, print, and distribute your marketing materials. Whether you are prepping for the spring break rush or looking to boost winter visits, you can easily create professional campaigns that look great and reach your local audience.

How to advertise tanning salon services locally

Deciding on the right marketing approach comes down to who you want to reach and how quickly you need them to see your message. If you want to introduce your salon to surrounding apartment complexes before summer starts, a direct mail postcard campaign offers excellent neighborhood visibility. For foot traffic and in-store upselling, smaller quantities of brochures and posters placed at your front desk can educate existing clients on different lotion benefits or red light therapy options. Considering your required reach, timeline, and distribution strategy helps you build a coordinated marketing effort that fits your budget.

How to design tanning salon marketing materials

Bringing your promotional ideas to life is entirely manageable when you have the right tools in one place. MyCreativeShop lets you choose from industry-specific templates and customize them using a simple online editor. You can easily add your own pricing packages, upload photos of your salon, and invite your staff to review the layouts. Once your design is finished, it is saved to your account so you can reuse or update it for the next season. From there, you can order high-quality prints directly to your door or launch a complete direct mail campaign without ever leaving your desk.

Customer reviews

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4.9 average · 3,309 reviews
C
Chris
Trinity Baptist Church
star star star star star
verified
Wonderful look and feel! Came quickly too.
P
Patty
The Uzar Team
star star star star star
verified
Absolutely was blown away by the customization of the post cards and the professional quality. They were delivered and I received a client from them! Thanks.
RA
Reza Abadi
Prime Exterior Solutions
star star star star star
verified
great work
LA
Lisa Adams
Tarpon Springs Tattoo Co., Llc
star star star star star
verified
Fantastic job. Thank you
A
Angela
star star star star star
verified
The print quality was excellent and the order arrived promptly. I highly recommend this company for brochure printing!!!
A
Angela
star star star star star
verified
The brochure was printed with good quality and exactly how it was created. It was also delivered earlier than expected which eased my concern as I really needed the brochures by a certain date. I highly recommend Mycreativeshop for brochure printing as the price was good as well.
WL
WBR Lawncare
star star star star star
verified
Awesome
RA
Ron Ankeny
star star star star star
verified
Great job. Vibrant colors, nice card stock, and great coating. Highly recommend MyCreativeShop.
Frequently asked

Tanning Salon Marketing FAQs

Both options are great for driving local foot traffic, but they serve different goals. If you want to blanket the immediate neighborhoods around your salon to announce a grand opening or promote broad seasonal specials, Every Door Direct Mail (EDDM) is the most cost-effective choice. If you are promoting a higher-end service, like luxury spray tanning or red light therapy packages, our targeted list builder lets you filter by income, age, and homeowner status to reach the exact demographic most likely to book.
The post office requires specific dimensions to qualify for the Every Door Direct Mail program's lower postage rates. We offer two EDDM-compliant sizes: 9" W x 6.5" H and an extra-large 12" W x 6.5" H. Both sizes give you plenty of space to feature high-quality photos of your tanning beds, list your package pricing, and include a strong introductory offer that stands out in the mailbox.
We handle both the printing and the mailing in one step so you don't have to address or stamp anything yourself. Once you design your postcard and upload your existing client list as a standard .csv or .xlsx file, our system automatically verifies the addresses and removes any duplicates. We then print your postcards, apply the postage, and hand them directly off to the USPS for delivery.
It usually depends on how distinct your customer bases are for each service, but most salons find it easier and more cost-effective to combine them into one comprehensive menu. A standard 11" W x 8.5" H or 17" W x 11" H brochure gives you enough folded panels to dedicate specific sections to your traditional UV beds, sunless options, and skin care products, helping clients understand all the ways they can upgrade their visit.
We offer standard 3.5" W x 2" H cards, which fit easily into your clients' wallets alongside their credit cards. You can choose a classic square edge or a 3.5" W x 2" H (Rounded Corner) option for a slightly more premium feel. When customizing your template, just ensure your layout leaves enough room for a standard hole punch, stamp, or signature for each tanning session they complete.
Our gift certificates are printed at 7" W x 3" H. This size is large enough to feel like a premium gift when handed to a client at the front desk, but standard enough to fit neatly into standard envelopes if they are mailing it to a friend or family member for a birthday or holiday.