20+ Flyer Examples with Design Tips to Inspire You

Flyers. You’ve been exposed to hundreds in your lifetime. They’re in your mailbox, crunched at the bottom of your bag. They’ve been around for so long because when done right, they are an effective way of spreading the word. How is a flyer “done right?” It’s important to consider a few things when designing yours. …

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How to Make a Menu: The Ultimate Guide

How many times have you walked into a new restaurant, taken a cursory glance at the menu, and immediately known which dish you want? Sometimes the act of picking your meal is akin to a gut feeling, like some kind of instinctual cry for sweet and sour chicken, BBQ pulled pork, or the classic American …

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13 Unique Brochure Designs for Creative Inspiration

Designers are continuing to push the limits of creativity with new ideas for marketing collateral. Whether your preference is bold colors and graphics, a minimalistic looking “Apple-esque” design or something more whimsical, you’re sure to find something inspirational in this collection of unique brochure design ideas from around the web. A well-designed brochure is an …

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How to Make a Postcard: The Business Owner’s Easy Guide

As a business owner, one of the biggest challenges you face is connecting with your community, whether that’s friends and neighbors in a mid-sized metro or a certain segment of consumers spread all across the country. And in an increasingly digital world, it might surprise you to learn that one of the best ways to …

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How to Make a Poster: Design and Branding 101

From the strapping and determined Rosie to the infamous, predatory shark from Jaws, posters have had a long history of spreading ideas, promoting events, and marketing products. Even though advertising is mostly digital these days, the printed poster remains a favorite for getting the message across. It doesn’t matter if you’re promoting a bake sale …

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How to Make a Great Flyer: A Complete Beginner’s Guide

If you’re anything like me, then you’ve seen a fair share of flyers during your life. Some big, some small, some colorful and elaborate, and some little more than words and a picture on white paper. But what makes a flyer tick? What makes them so useful that people from all walks of life have …

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A Complete Guide To Understanding DPI

Nailing down just what DPI is (and why we should care) beyond the obvious “Dots per Inch” can be a very elusive task. If you want to read all the details, you can check out my post about the difference between DPI and PPI. If you just want to get to the bottom of what …

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DPI or PPI: Does anyone really know the difference?

Since you’re reading this post, it’s likely that you’ve done at least SOME online searching in hopes of discerning the difference between PPI and DPI (or whether there even is one?). If you’re anything like me, that process left you even more confused than when you started your search, as many articles out there use …

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Don’t be fooled – Print is still where it’s at!

Let’s face it – in this increasingly digital world, it has become all too easy to discount the power of the printed word (or picture!). Why not just throw your entire marketing budget into Google and Facebook ads? The simple answer is that there is more to print advertising than meets the eye. Digital marketing …

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A Complete Guide To Understanding EDDM

If you’re like most people, when you hear the term “EDDM,” you’re grasping at straws attempting to place what it means and what each letter stands for. Believe it or not, you’ve almost certainly been on the receiving end of an EDDM mailing. Those business postcards and more that seem to magically appear in your …

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