The Ultimate Flyer Size Guide for Design and Print

Keep this flyer size guide on hand as you embark on creating new marketing assets. Knowing which size to use and when to use it ensures that your message is seen, no matter where it’s hung up or handed out.  Ensure maximum impact by using our flyer size guide. The Most Common Flyer Sizes for …

Continue reading

How to Design Campaign Posters That Impact Voters

Campaign posters are still an effective and accessible way to show support for a candidate. As CNN explains, “Despite […] modern technology […] and the way the Internet is radically transforming how political graphics are disseminated, countless numbers of these posters are still being printed on paper.”  The reason they will continue to be used …

Continue reading

Typography Inspiration for Your Next Print Project

According to CreativeBloq, typography is “the art and technique of arranging type.” Why is it important for designers and their projects? They explain: “Your choice of typeface and how it works with your layout, grid, color scheme, and so on will make the difference between a good, bad, and great design.”  Typography is also a …

Continue reading

5 Critical Elements of Modern Poster Design

An effective, modern poster design can not only appeal to your audience, but it has the power to clearly convey your message and keep the reader’s attention as they walk by with a cell phone in hand and bluetooth headphones in their ears.  Use these 5 elements in your design to give a dynamic snapshot …

Continue reading

10 Ways to Use Flyers for Your Restaurant Promotions

Your restaurant promotions are strengthened when you focus your attention on the right marketing mediums. While digital has taken center stage, recent surveys show more restaurants are shifting away from social media. If you want to reach local customers, it’s important that you reach them right where they are: in your community. Flyers are a …

Continue reading

8 Direct Mail Marketing Strategy Tips From the Experts

A great direct mail marketing strategy is necessary if you want to reach the right people and get them to act. However, creating an effective strategy is an art that’s perfected as you test, learn and uncover what your audience likes. If you’re new to direct mail marketing, you may not have the data or …

Continue reading

What to Bring to a Conference: Your Print Guide

When deciding which print items to bring to a conference, there’s a lot to consider. Will you need to hand out product sheets? Do all your employees have business cards? Are your brochures conference-ready? What’s more, you need to figure all this out in the midst of preparing for meetings, getting your digital assets ready, …

Continue reading

10 Print Ideas for Your Restaurant Grand Opening

A well-thought-out marketing plan for your restaurant grand opening is essential. Social media can help drive brand awareness, but digital marketing isn’t the only way to get customers through your door. Plus, as a new business with a small following, you won’t have the reach you need without paying for ads.  As you prep for …

Continue reading

15 Minimalist Poster Design Ideas for Impactful Messaging

We’ve all heard it before—less is more, which is precisely why minimalist poster design is trending in marketing right now. But what is minimalist design and why does it matter? Meg Reid, designer and 99Designs contributor explains: “At its core, minimalist design (or minimalism) is functional. No extras, no waste. Every element—including shapes, color palette …

Continue reading

How to Use Brochures for Impactful Travel Agency Marketing

From blog posts to email, travel agency marketing now takes many forms. However, travelers are increasingly booking their trips the old fashioned way. According to a recent report by TrekkSoft, the percentage of bookings on websites decreased from 2017 to 2018 while bookings using agents and tourist offices increased during the same period. This makes …

Continue reading