Category Archive For "Marketing"
Direct Mail Marketing [Holiday Edition]
Crafting an effective holiday marketing strategy can seem complicated at first glance. The sheer number of holidays in a year can feel overwhelming. In addition, holiday sales and specials are prevalent in most industries, so sticking out from the crowd matters. If you’re looking to up your holiday marketing game this year, direct mail is …
Top 3 Print Marketing Essentials for Your Valentine’s Day Event!
If you’re planning to play Cupid by hosting a buzz-worthy Valentine’s Day event, it’s essential that your marketing hits its target. Each piece of your marketing campaign should be thoughtfully curated and designed to coordinate with all the other components. One of the best ways to make that happen is by customizing your own documents …
25 Year-Round Marketing Ideas for Schools and Educators
Whether you run a small Montessori pre-K or a large public high school, you know that education is a constant endeavor. The back-to-school rush may get all the press, but there are 11 other months in the year after all! Make sure you’re sending out the most helpful and high-value communications throughout the entire year …
V-Day 4-Ever! 6 Creative Restaurant Print Marketing Ideas to Keep the “Spark” Alive
Whether you’re a pastry chef in a trendy bakery or behind the line in a popular local bistro, the month of February is all about Valentine’s Day. Take advantage of the momentum that creates by adding that little extra “something” to your V-Day marketing strategy. We’ve put together a list of our favorite treats for …
How to Market Your Snow Removal Business [9 Tips + Free Templates!]
Snow removal may be a seasonal business, but there’s certainly year-round opportunity for successful marketing. And since we never know exactly when Mother Nature will grace us with her first and last snows of the season, it’s best to be ready for anything! Whether you’re starting a brand-new snow removal business, looking to grow a …
New Year, New You! 7 Fitness Marketing Ideas for a Fresh Start
Whether your fitness business is a super-zen yoga studio, an intense bodybuilding gym, or something in between, a solid marketing strategy is essential to your long-term success. As one year rolls over into the next, there’s no better time to reevaluate your existing strategy and find ways to improve than now. Even if you don’t …
Back to Basics: 5 Quick and Easy Oil Change Marketing Ideas
Bringing new life into your oil change business doesn’t have to be complicated. In fact, we are of the opinion that you can see a big boost in your profits by customizing your own simple, tried-and-true marketing tools. Postcards, flyers, gift certificates, and more can all make a significant impact to your bottom line. Read …
20 of the Best Real Estate Postcard Ideas
From newly licensed agents to seasoned pros, one fact holds true at all stages of a real estate business: direct-mail postcards work! They’re affordable to create, easy for recipients to hold and scan, and extremely versatile in terms of the type of content you can present. Plus, people just like getting real mail! Add to …
Top 8 Tax Season Print Essentials
Because consumers have so many tax preparation options when tax time rolls around, it’s essential that you find a way to set your company apart from the rest. One simple way is just by being consistent and authentic in your branding. When all of your print marketing materials align, both in style and content, you …
Top 3 Postcard Marketing Ideas to Make the Most of Tax Season
Whether your role this tax season is in an accounting firm or a tax preparation company, communicating effectively with both your existing and prospective clients is essential. Letting your existing clients know about important dates and updates to the tax code provides them with the details they need to feel prepared for filing. Reaching out …