Now Hiring Inspiration for 2022: Blogs, Events, Postcards – Oh My!

One of the biggest challenges facing employers looking to recruit in 2022 is the gap between the current unemployment rate (3.6%) and the job openings rate (6.9%) (via US Bureau of Labor Statistics). Now Hiring ads are everywhere, the Great Resignation is all over the news, and That’s right, you’ve got competition! What’s an overworked …

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Direct Mail Facts to Get You Motivated!

Considering a direct mail campaign but not sure if it’s worth it? Check out this curated list of super powerful direct mail statistics to get your marketing strategy off the ground! 1. Direct Mail Prompts Action It’s true! Direct mail prompts recipients to respond. Want proof? These powerful statistics will get your team excited about …

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School Enrollment 101: 3 Steps to Rethink Recruitment

As a school or district administrator, you know that bringing new students in each year is essential to the survival of your school. Higher enrollment brings in more funding and adds more talents and abilities to the student body. However, you’re likely already swamped with your regular duties and responsibilities, so an easy to manage …

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5 Hot Summer Nonprofit Marketing Ideas – with Templates!

For many nonprofits, summertime means regrouping after a long, cold winter. Other nonprofits, like summer camps, are in their peak season, just trying to keep their heads above water. Either way, the summer months are a perfect time to infuse some new life into your nonprofit’s marketing materials. There are two scenarios that can play …

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5 Print Marketing Templates EVERY Nonprofit Needs

The goal of operating a nonprofit is often to minimize overhead expenses so that the maximum impact can be made for the benefit of those the organization serves. Because of this, most nonprofits don’t have a massive budget (or staff!) for marketing. However, getting the word out about the mission, activities, and needs of the …

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7 Creative Nonprofit Fundraising Ideas

Being a part of a nonprofit organization can be incredibly fulfilling. You get the opportunity to make a difference in the lives of those who truly need it and to help make a better world for the ones you care about. At the same time, there is an essential piece of the nonprofit puzzle that …

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How to Use Direct Mail to Build Excitement for Your Grand Opening

Whether you’re opening a nail salon, a lawn care service, a restaurant, or something else entirely, one thing is for sure: you’ve got an incredible opportunity to start your new business strong. How? By getting people excited about what you’re doing and ready to burst through your soon-to-be-opened doors. For maximum buzz at minimum cost …

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Spring Cleaning: 5 Steps to Direct Mail Success for Cleaning Businesses

With the weather warming up and daylight getting longer, there’s one thing on our minds: spring cleaning! After all, more sunlight means more opportunities to spot all that stubborn dust and grime—which puts your cleaning business in a great position to reach purchase-ready customers. Take advantage of the collective urge to clean with targeted direct …

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9 Grand Opening & Reopening Ideas to Get Customers in the Door

After countless hours and late nights, you’re finally ready to open the doors and launch your entrepreneurial dream (or to reopen after an unexpected closure). All that’s left to do now? Make your grand opening or reopening something people won’t want to miss. Whether you’re starting an online-only boutique or are reopening a local cafe, …

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