5 Tips to Maximize Political Postcard Success

As prospective voters are inundated with political mailers of all types and sizes, you may wonder how you could make your political postcard stand out. While there certainly is heavy competition out there for the hearts and minds of your constituents, connecting with the reader is not an impossible task. Read on for our top …

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Print Marketing and Politics: A Look Back As We Move Forward

Nowadays, as each successive election year rolls around, we expect to see a plethora of campaign signs lining the boulevards and residential streets in our community. These simple yard signs are actually a part of a much more complicated (and controversial) narrative: Image via Forsyth County News For the person whose lawn is graced by …

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What To Expect Post-Pandemic: Pet Grooming

It isn’t just new pet grooming operators in our economy that have been affected by the current pandemic – even veteran managers and small business owners have experienced significant challenges and business disruptions as COVID-19 continues to attack. Especially hard hit have been those who have had to temporarily close down as a result and …

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8 Easy Steps to Postcard Sending Success

In today’s age of email, texting, and other digital messaging platforms, sending an IRL postcard may seem outdated. However, there is something both tangible and interactive about a physical postcard that will likely never be replaced by what you can send or receive on a screen.  In addition to being a fantastic way to let …

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10 Fonts For Fantastic Signs

Choosing the right font is a critical aspect of designing an effective sign. While selecting the best font for signs will depend heavily on personal preferences and branding, there are a number of go-to typefaces and styles that you should consider. Your chosen font must be readable from a distance while also fitting in with …

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10 Simple (Yet Effective) Small Business Marketing Ideas

The success of a business greatly depends on its ability to market its products and services effectively. Even the best products need the help of marketing to drive sales. Business marketing is a broad term that involves many activities. Customer service, public relations, print marketing, and more fall under its umbrella. While marketing is essential …

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9 Marketing Materials For Every Business

Print marketing materials are an effective way to reach your target audience. People are more likely to engage with a physical item in their hands, which makes marketing materials one of the best ways to put your company in front of your ideal customers.  Your promotional materials have to resonate with your target customer and …

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11 Business Card Ideas That Stand Out From the Crowd

Long after the first impressions and presentations are over, the business card will remain as a representation of your brand. While LinkedIn and other online networking services exist to make sure you stay top of mind, nothing beats traditional face-to-face interactions. A business card should stand out if you want your prospective client or customer …

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9 Ways to Improve Your Brand Design With MyCreativeShop

Great branding design is critical to the success of your marketing. According to a recent survey by Wibbitz, 84 percent of marketers said creating visual content has improved their brand awareness, and another 71 percent said it’s increased leads or sales. To reap these benefits, however, you have to get it right. The challenge though …

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How to Use Posters for Hyperlocal Real Estate Marketing

As so much of real estate marketing migrates to an online space, hyperlocal has become the term du jour. However, that does not in any way mean that real-world marketing methods are being replaced. Instead, looking for ways to leverage the two arenas in tandem will give you results that are the best of both …

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