Category Archive For "Marketing"
9 Ways to Improve Your Branding Design With MyCreativeShop
Great branding design is critical to the success of your marketing. According to a recent survey by Wibbitz, 84 percent of marketers said creating visual content has improved their brand awareness, and another 71 percent said it’s increased leads or sales. To reap these benefits, however, you have to get it right. The challenge, though, …
How to Use Posters for Hyperlocal Real Estate Marketing
As so much of real estate marketing migrates to an online space, hyperlocal has become the term du jour. However, that does not in any way mean that real-world marketing methods are being replaced. Instead, looking for ways to leverage the two arenas in tandem will give you results that are the best of both …
10 Websites to Find Free Flyer Backgrounds
When designing offline marketing assets like flyers, free backgrounds are an easy way to add flare without putting a dent in your budget. The right background adds an interesting dynamic to the design and can be the difference between catching your reader’s attention and losing it to their cell phone or another ad. Use these …
10 Ideas for Authentic Church Events and How to Promote Them with Integrity
Marketing and promotion in the church sector walk a fine line between authenticity and making much of ourselves. As you consider planning a new event at your church, it’s important to ask yourself some honest questions: What should marketing look like in the life of our church? How do we promote events while remaining true …
15 Creative Font Ideas for Your Holiday Campaigns
The holidays are a perfect time of year to step away from strict branding and play with festive designs and creative font ideas to draw customers in. The National Retail Federation forecasts that holiday sales will increase as much as 3.8 to 4.2 percent this year—but you have to get customers to your store first, …
8 Design Tips and Templates for Your Christmas Flyers
Well-designed Christmas flyers cannot be overlooked this holiday season if you want to drive shoppers to your business. According to the National Retail Federation, Americans parted with a most-ever $701 billion during the winter holiday season in 2018. What’s more, consumers have latched onto the Shop Small® movement and Small Business Saturday® since they were …
How to Create Your First Postcard Marketing Campaign
A traditional postcard marketing campaign is as relevant now as it has ever been. Small business owners can use postcards to easily reach existing customers and target new leads, all while spending less money and potentially earning a greater return compared to other marketing channels. In fact, according to the 2019 State of Direct Mail …
How to Boost Brick and Mortar Marketing With Door Hangers
Brick and mortar marketing should be as diverse as the customer base the store serves. With some studies claiming that up to 85 percent of consumers prefer to shop in a local store location rather than online, there are many customers to reach. While small business owners are turning to social media and digital advertising …
How to Improve Your Fall Marketing Campaign With Print
Leaves are changing, football is on TV, and pumpkin-spiced everything is back—it must be fall. This season presents a great opportunity for businesses to create unique marketing campaigns that play off the holidays as well as the emotions of your customers. While many companies will use digital marketing and videos to showcase their heartfelt holiday …
10 Creative Postcard Marketing Ideas for Every Budget
Marketers are always searching for unique methods to think outside the box and present their brands in creative new ways. Big companies generally have the advantage of more resources and budget for these campaigns, but that doesn’t mean that small businesses can’t be as creative. Here are 10 ways that small businesses can use postcards …