10 Simple (Yet Effective) Small Business Marketing Ideas

The success of a business greatly depends on its ability to market its products and services effectively. Even the best products need the help of marketing to drive sales. Business marketing is a broad term that involves many activities. Customer service, public relations, print marketing, and more fall under its umbrella. While marketing is essential …

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9 Marketing Materials For Every Business

Print marketing materials are an effective way to reach your target audience. People are more likely to engage with a physical item in their hands, which makes marketing materials one of the best ways to put your company in front of your ideal customers.  Your promotional materials have to resonate with your target customer and …

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11 Business Card Ideas That Stand Out From the Crowd

Long after the first impressions and presentations are over, the business card will remain as a representation of your brand. While LinkedIn and other online networking services exist to make sure you stay top of mind, nothing beats traditional face-to-face interactions. A business card should stand out if you want your prospective client or customer …

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9 Ways to Improve Your Brand Design With MyCreativeShop

Great branding design is critical to the success of your marketing. According to a recent survey by Wibbitz, 84 percent of marketers said creating visual content has improved their brand awareness, and another 71 percent said it’s increased leads or sales. To reap these benefits, however, you have to get it right. The challenge though …

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How to Use Posters for Hyperlocal Real Estate Marketing

As so much of real estate marketing migrates to an online space, hyperlocal has become the term du jour. However, that does not in any way mean that real-world marketing methods are being replaced. Instead, looking for ways to leverage the two arenas in tandem will give you results that are the best of both …

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10 Websites to Find Free Flyer Backgrounds

[Updated 2/27/2020] When designing offline marketing assets like flyers, free backgrounds are an easy way to add flare without putting a dent in your budget. The right background adds an interesting dynamic to the design and can be the difference between catching your reader’s attention and losing it to their cell phone or another ad.  …

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10 Authentic Church Event Ideas & How to Promote Them

Marketing and promotion in the church sector walk a fine line between authenticity and making much of ourselves. As you consider planning a new event at your church, it’s important to ask yourself some honest questions: What should marketing look like in the life of our church? How do we promote events while remaining true …

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15 Creative Font Ideas for Your Holiday Campaigns

The holidays are a perfect time of year to step away from strict branding and play with festive designs and creative font ideas to draw customers in. The National Retail Federation forecasts that holiday sales will increase as much as 3.8 to 4.2 percent this year—but you have to get customers to your store first, …

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8 Design Tips and Templates for Your Christmas Flyers

Well-designed Christmas flyers cannot be overlooked this holiday season if you want to drive shoppers to your business. According to the National Retail Federation, Americans parted with a most-ever $701 billion during the winter holiday season in 2018. What’s more, consumers have latched onto the Shop Small® movement and Small Business Saturday® since they were …

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How to Create Your First Postcard Marketing Campaign

A traditional postcard marketing campaign is as relevant now as it has ever been. Small business owners can use postcards to easily reach existing customers and target new leads, all while spending less money and potentially earning a greater return compared to other marketing channels.  In fact, according to the 2019 State of Direct Mail …

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