Category Archive For "Business"
Now Hiring Inspiration for 2023: Blogs, Events, Postcards – Oh My!
One of the biggest challenges facing employers looking to recruit in 2023 is the gap between the current unemployment rate (3.6%) and the job openings rate (6.9%) (via US Bureau of Labor Statistics). Now Hiring ads are everywhere, the Great Resignation is all over the news, and That’s right, you’ve got competition! What’s an overworked …
7 Creative Nonprofit Fundraising Ideas
Being a part of a nonprofit organization can be incredibly fulfilling. You get the opportunity to make a difference in the lives of those who truly need it and to help make a better world for the ones you care about. At the same time, there is an essential piece of the nonprofit puzzle that …
9 Grand Opening & Reopening Ideas to Get Customers in the Door
After countless hours and late nights, you’re finally ready to open the doors and launch your entrepreneurial dream (or to reopen after an unexpected closure). All that’s left to do now? Make your grand opening or reopening something people won’t want to miss. Whether you’re starting an online-only boutique or are reopening a local cafe, …
New Year, New You! 7 Fitness Marketing Ideas for a Fresh Start
Whether your fitness business is a super-zen yoga studio, an intense bodybuilding gym, or something in between, a solid marketing strategy is essential to your long-term success. As one year rolls over into the next, there’s no better time to reevaluate your existing strategy and find ways to improve than now. Even if you don’t …
48 Real Estate Marketing Ideas to Get More Clients
According to the National Association of Realtors®, “73% of buyers interviewed only one real estate agent during their home search.” Does that surprise you? This fact can be huge for your real estate business because it means this: as long as you can get people to contact you and set up the interview, you’re very …
Creative Print Strategies to Boost Nonprofit Donor Engagement
Running a nonprofit is a true labor of love. In order to be successful, you have to be passionate about what you’re doing. This can often mean long hours, low pay, and minimal recognition. Your joy comes from knowing that the work you’re doing matters and the quality of life of the population you serve …
What Can Every Door Direct Mail Do for You?
If you’re looking for a creative and impactful way to expand the reach of your business without blowing your budget, take a look at the benefits of Every Door Direct Mail. What is EDDM? At its core, EDDM®, or Every Door Direct Mail®, is a marketing tool offered by the US Postal Service that enables …
What To Expect Post-Pandemic: Pet Grooming
It isn’t just new pet grooming operators in our economy that have been affected by the current pandemic – even veteran managers and small business owners have experienced significant challenges and business disruptions as COVID-19 continues to attack. Especially hard hit have been those who have had to temporarily close down as a result and …
Design Essentials for a Winning Company Brochure
With the advent of social media marketing, you may be tempted to neglect your print marketing game. Instead, consider investing an equal or greater amount of your time and effort into crafting a top-quality brochure that works hand-in-hand with a savvy social media strategy and is essential to a well-rounded overall marketing campaign. In a …
Using Print to Refresh Your Cleaning Service Business
Whether you’re new to the business or own a 20-year cleaning service, you need a business plan that projects what’s ahead. Your business plan likely includes financial projections, target customer data, and a digital marketing strategy. However, as a local business that relies on customers from the community, not forecasting and budgeting for print marketing …