New Year, New You! 7 Fitness Marketing Ideas for a Fresh Start

Whether your fitness business is a super-zen yoga studio, an intense bodybuilding gym, or something in between, a solid marketing strategy is essential to your long-term success. As one year rolls over into the next, there’s no better time to reevaluate your existing strategy and find ways to improve than now. Even if you don’t …

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48 Real Estate Marketing Ideas to Get More Clients

According to the National Association of Realtors®, “73% of buyers interviewed only one real estate agent during their home search.” Does that surprise you? This fact can be huge for your real estate business because it means this: as long as you can get people to contact you and set up the interview, you’re very …

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What Can Every Door Direct Mail Do for You?

If you’re looking for a creative and impactful way to expand the reach of your business without blowing your budget, take a look at the benefits of Every Door Direct Mail. What is EDDM? At its core, EDDM®, or Every Door Direct Mail®, is a marketing tool offered by the US Postal Service that enables …

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What To Expect Post-Pandemic: Pet Grooming

It isn’t just new pet grooming operators in our economy that have been affected by the current pandemic – even veteran managers and small business owners have experienced significant challenges and business disruptions as COVID-19 continues to attack. Especially hard hit have been those who have had to temporarily close down as a result and …

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Design Essentials for a Winning Company Brochure

With the advent of social media marketing, you may be tempted to neglect your print marketing game. Instead, consider investing an equal or greater amount of your time and effort into crafting a top-quality brochure that works hand-in-hand with a savvy social media strategy and is essential to a well-rounded overall marketing campaign. In a …

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Using Print to Refresh Your Cleaning Service Business

Whether you’re new to the business or own a 20-year cleaning service, you need a business plan that projects what’s ahead. Your business plan likely includes financial projections, target customer data, and a digital marketing strategy. However, as a local business that relies on customers from the community, not forecasting and budgeting for print marketing …

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10 Local Store Marketing Ideas for New Restaurants

Local store marketing is one of the many ways restaurants can attract new customers from within the community. Not only does this allow you to broaden your reach, but it can also help you build trust with customers who are new to your business because you’re associated with a company they know and love.  There …

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10 Ways to Use Flyers for Your Restaurant Promotions

Your restaurant promotions are strengthened when you focus your attention on the right marketing mediums. While digital has taken center stage, recent surveys show more restaurants are shifting away from social media. If you want to reach local customers, it’s important that you reach them right where they are: in your community. Flyers are a …

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8 Direct Mail Marketing Strategy Tips From the Experts

A great direct mail marketing strategy is necessary if you want to reach the right people and get them to act. However, creating an effective strategy is an art that’s perfected as you test, learn and uncover what your audience likes. If you’re new to direct mail marketing, you may not have the data or …

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