7 Creative Nonprofit Fundraising Ideas

Being a part of a nonprofit organization can be incredibly fulfilling. You get the opportunity to make a difference in the lives of those who truly need it and to help make a better world for the ones you care about. At the same time, there is an essential piece of the nonprofit puzzle that …

Continue reading

9 Grand Opening & Reopening Ideas to Get Customers in the Door

After countless hours and late nights, you’re finally ready to open the doors and launch your entrepreneurial dream (or to reopen after an unexpected closure). All that’s left to do now? Make your grand opening or reopening something people won’t want to miss. Whether you’re starting an online-only boutique or are reopening a local cafe, …

Continue reading

New Year, New You! 7 Fitness Marketing Ideas for a Fresh Start

Whether your fitness business is a super-zen yoga studio, an intense bodybuilding gym, or something in between, a solid marketing strategy is essential to your long-term success. As one year rolls over into the next, there’s no better time to reevaluate your existing strategy and find ways to improve than now. Even if you don’t …

Continue reading

48 Real Estate Marketing Ideas to Get More Clients

According to the National Association of Realtors®, “73% of buyers interviewed only one real estate agent during their home search.” Does that surprise you? This fact can be huge for your real estate business because it means this: as long as you can get people to contact you and set up the interview, you’re very …

Continue reading

What Can Every Door Direct Mail Do for You?

If you’re looking for a creative and impactful way to expand the reach of your business without blowing your budget, take a look at the benefits of Every Door Direct Mail. What is EDDM? At its core, EDDM®, or Every Door Direct Mail®, is a marketing tool offered by the US Postal Service that enables …

Continue reading

What To Expect Post-Pandemic: Pet Grooming

It isn’t just new pet grooming operators in our economy that have been affected by the current pandemic – even veteran managers and small business owners have experienced significant challenges and business disruptions as COVID-19 continues to attack. Especially hard hit have been those who have had to temporarily close down as a result and …

Continue reading

Design Essentials for a Winning Company Brochure

With the advent of social media marketing, you may be tempted to neglect your print marketing game. Instead, consider investing an equal or greater amount of your time and effort into crafting a top-quality brochure that works hand-in-hand with a savvy social media strategy and is essential to a well-rounded overall marketing campaign. In a …

Continue reading

Using Print to Refresh Your Cleaning Service Business

Whether you’re new to the business or own a 20-year cleaning service, you need a business plan that projects what’s ahead. Your business plan likely includes financial projections, target customer data, and a digital marketing strategy. However, as a local business that relies on customers from the community, not forecasting and budgeting for print marketing …

Continue reading

10 Local Store Marketing Ideas for New Restaurants

Local store marketing is one of the many ways restaurants can attract new customers from within the community. Not only does this allow you to broaden your reach, but it can also help you build trust with customers who are new to your business because you’re associated with a company they know and love.  There …

Continue reading