Entries Written By Andrea Schlottman
Now Hiring? 8 Creative Ways to Advertise Your Open Positions
Whether your business is struggling with the “Great Resignation” or you’re expanding and need more skilled staff on your team, successful hiring always starts in the same place: by getting the word out. Your pool of applicants will only be as wide and as deep as your efforts to market it—so start with the marketing …
How to Write a Funeral Program [Checklist + Advice from a Writer]
When a loved one passes away, there are so many important and time-sensitive things to take care of that the funeral program can easily fall off the radar. And that’s perfectly understandable! Especially while you’re grieving a recent loss, it’s difficult to keep up with it all. The checklist below is a simple resource to …
5 Thoughtful Funeral Program Ideas to Honor a Loved One
Creating a loved one’s funeral program can be a rewarding and enriching experience—allowing dedicated time to sit in reflection, cherish shared memories, and fully grieve the loss of a special person. At the same time, it can feel like a lot of responsibility. How can we capture the wholeness and richness of an important person’s …
The Art Of Great Postcard Design [7 Pro Tips]
Ah, the classic postcard—small but mighty! When designed well, postcards can accomplish big goals in a very small space. What’s the secret to a great postcard? Well, like most other print marketing materials, effective postcards are both an art and a science. The best postcards will balance clarity with creativity and fill every square inch …
6 Outdoor Marketing Ideas to Kickstart Your Summer
As summer ramps up, you can count on one thing: more people outside basking in the beauty of the great outdoors. And more people outside means more opportunity for creative outdoor marketing! Whether your local area’s “great outdoors” is a casual stroll through an urban park or a drive through the open country, there’s plenty …
6 Proven Ideas to Target and Track Your Real Estate Door Hanger Campaigns
Many real estate door hangers you’ll see around your neighborhood probably look pretty similar: a professional headshot of the agent, some kind of headline, and some contact information. While getting the basics down is definitely a good start, it’s difficult to stand out with something too generic. What’s an awesome real estate agent to do, …
How to Make a Yard Sign [6 Steps + Helpful Tips]
Wondering how to make an effective and eye-catching yard sign? We’ve got you covered! After exploring countless tips and tricks employed by MyCreativeShop customers, we’re sharing the most practical yard sign ideas below—plus some common mistakes you can easily avoid. Start with these six steps, and you’ll know exactly what to do. You can even …
How to Organize a Cup Sleeve Event [K-Pop Edition]
Want to celebrate your favorite K-pop idol’s birthday, debut, or group anniversary? Whether you’re ARMY, BLINK, or a non-exclusive multi, you don’t have to book a trip to South Korea or wait around for a local meetup. Instead, you can absolutely host an awesome K-pop cup sleeve event yourself! It may seem like a daunting project, but …
5 Real Estate Marketing Trends That You Can’t Ignore
As a real estate agent, you’ve got your finger on the pulse of your local community: which houses are hot, which neighborhoods are up-and-coming, and which property features are most attractive to buyers of various demographics. While a laser focus on your clients is certainly key, it’s equally important not to lose sight of the …
The Ultimate Print Marketing Guide For Any Open House
For many real estate agents, the industry’s move to digital marketing—from Zillow to Instagram to Nextdoor—has become a constant game of catch-up. There’s always something new to learn, another “latest-and-greatest platform” to try. But you shouldn’t let your desire to keep up with the digital Joneses prevent you from utilizing one of the most tried-and-true …